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The Complicated Business Of Advertising And Marketing In Cannabis

By Aaron Silverman, President of MediaJel. read more.....»»

Category: blogSource: benzingaAug 13th, 2019

"Developing A Vocabulary That Will Be Understood": The Havas Approach To Cannabis Marketing

Earlier this month, the French multinational advertising and public relations giant Havas announced the release of its cannabis division: Havas ECS. read more.....»»

Category: blogSource: benzingaAug 2nd, 2019

MediaJel Acquires Potnt Agency, Adds Merida Capital"s Thomas Harrison As Chairman

Cannabis advertising and marketing company MediaJel made two big announcements this week. A New Chairman The company appointed Thomas Harrison, Senior Operating Partner at Merida Capital Partners, as Chairman of the Board. read more.....»»

Category: blogSource: benzingaJun 13th, 2019

How this bizwoman fought her "common foes" of ageism and sexism to become an Orlando influencer

The marketing and advertising agency celebrated 10 years as a 100% woman-owned business, finishing its second-highest grossing year ever......»»

Category: topSource: bizjournalsMay 19th, 2019

Publicis pays $4.4 billion for Epsilon to extend digital reach

Publicis will pay $4.4 billion to acquire Alliance Data's Epsilon marketing unit, the French advertising group said on Sunday, expanding its digital business and North American footprint......»»

Category: topSource: moneycentralApr 14th, 2019

Publicis pays $4.4 billion for Epsilon to extend digital reach

Publicis will pay $4.4 billion to acquire Alliance Data's Epsilon marketing unit, the French advertising group said on Sunday, expanding its digital business and North American footprint......»»

Category: topSource: reutersApr 14th, 2019

The Wall Street Journal: Publicis nears $4.5 billion deal to buy Alliance Data’s Epsilon unit

French advertising giant Publicis Groupe SA nears a deal to buy Alliance Data Systems Corp.’s marketing-services business for about $4.5 billion, according to people familiar with the matter......»»

Category: topSource: marketwatchApr 13th, 2019

Ad campaign for local lingerie store helps push-up business

In the age of online shopping, a marketing campaign by a Midtown advertising agency has given a local bra-fitting and lingerie boutique a lift.   It began a few years after the recession, with online shopping was on the rise. Amy Friedman, vice presi.....»»

Category: topSource: bizjournalsJun 29th, 2018

5 marketing roles every business needs to fill

In today’s world, marketing plays a role in almost every area of business. Gone are the days where marketing’s sole focus was advertising, trade shows, or managing your website. In fact, you could make the argument that if marketing’s primary.....»»

Category: topSource: bizjournalsJul 18th, 2018

AI in Marketing: How marketing companies can leverage machine learning & artificial intelligence tools for advertising

BI Intelligence This is a preview of the AI in Marketing (2018) research report from Business Insider Intelligence. To learn more about the uses and trends machine le.....»»

Category: topSource: businessinsiderAug 3rd, 2018

Advertising experts talk Birmingham’s business brand

Birmingham's advertising experts weigh in on how local marketing can promote the Magic City's business brand......»»

Category: topSource: bizjournalsAug 24th, 2018

Facebook And Instagram"s Anti-Weed Stance Frustrates Cannabis Entrepreneurs

Advertising is crucial in the success of any business — and this holds true for cannabis as well. When U.S. read more.....»»

Category: blogSource: benzingaSep 28th, 2018

Phoenix Business Journal hires multimedia advertising strategist

The Phoenix Business Journal’s new multimedia strategist Allyssa Wanser, who recently joined the publication's advertising department, never actually planned to have a career in marketing. Wanser grew up in a small, rural town in northern New York.....»»

Category: topSource: bizjournalsFeb 6th, 2019

Mike Tyson reveals weed budget and plans for resort

Mike Tyson is a big marijuana fan. He says he and his business partner spend thousands each month on cannabis and .....»»

Category: topSource: usatodayAug 14th, 2019

Tencent Gets a Taste of Its Own Marketing Medicine

A big slowdown in advertising hurt revenue, though its own belt-tightening saved it from worse earnings. .....»»

Category: topSource: washpostAug 14th, 2019

Phoenix tech startup named fastest-growing private company in the nation

This Phoenix company helps online publishers monetize web traffic by handling advertising operations for busy websites. Company executives spoke to the Business Journal about their "rocket ship" ride in the past four years, and what's coming next......»»

Category: topSource: bizjournalsAug 14th, 2019

3 steps to building a small business marketing budget

We’re not going to sugar-coat it: creating a marketing budget can be intimidating and even frustrating. Even if you have the vision of a Fortune 500 company, after paying employee salaries, utilities, and office supplies, you might think you do.....»»

Category: topSource: bizjournalsAug 12th, 2019

3 steps to building a small business marketing budget

We’re not going to sugar-coat it: creating a marketing budget can be intimidating and even frustrating. Even if you have the vision of a Fortune 500 company, after paying employee salaries, utilities, and office supplies, you might think you do.....»»

Category: topSource: bizjournalsAug 12th, 2019

People of color are reclaiming their place in a cannabis industry ‘built on the backs of people from marginalized communities’

Activists, entrepreneurs and celebs including Notorious B.I.G.’s son, C.J. Wallace, say equity and inclusion must be at the forefront of any legal marijuana business......»»

Category: topSource: marketwatchAug 10th, 2019

Business Pulse: What percentage of your business marketing is done via social media?

With so many social and digital platforms lik.....»»

Category: topSource: bizjournalsAug 9th, 2019

/R E P E A T -- SOL Global Announces Proposed Change of Business to U.S. Cannabis MSO, Rebranding to Bluma Wellness Inc./

The Company Has Retained The Services Of Duff & Phelps Canada Limited, An Independent Valuation Firm, To Conduct A Full Valua.....»»

Category: earningsSource: benzingaAug 9th, 2019