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The Ratings Game: Victoria’s Secret will offer fewer discounts, which will make the brand turnaround tough

L Brands hosted its investor day, with a focus on the effort to revitalize the Victoria’s Secret brand......»»

Category: topSource: marketwatchSep 11th, 2019

The Ratings Game: Victoria’s Secret Fashion Show canceled as talk of a spinoff or Bath & Body Works IPO arises again

The catwalk has gone dark for Victoria’s Secret, with L Brands Inc. canceling the fashion show this year amid efforts to turnaround the ailing brand......»»

Category: topSource: marketwatchNov 23rd, 2019

The Ratings Game: L Brands would still face challenges if it sold off Victoria’s Secret, analysts say

A Wall Street Journal report says L Brands is considering strategic alternatives for the Victoria’s Secret brand, including a sale, and Les Wexner could step down as CEO......»»

Category: topSource: marketwatchJan 30th, 2020

What"s next for Victoria"s Secret after fashion show gets the axe?

The catwalk has gone dark for Victoria’s Secret, with L Brands Inc. canceling the fashion show this year amid efforts to turnaround the ailing brand......»»

Category: topSource: moneycentralNov 22nd, 2019

The Ratings Game: Coach parent Tapestry downgraded twice as Kate Spade gets a makeover

Tapestry is putting a turnaround plan in place for the Kate Spade brand, which is weighing on earnings......»»

Category: topSource: marketwatchAug 16th, 2019

The Ratings Game: L Brands shares soar on strength of Bath & Body Works but questions about Victoria’s Secret persist

L Brands Inc. shares skyrocketed 12% after the company reported strength in its Bath & Body Works beauty chain, but questions remain about how to turn around its ailing signature brand, Victoria’s Secret......»»

Category: topSource: marketwatchMay 24th, 2019

The Ratings Game: Victoria’s Secret showing signs of progress with swim relaunch, fewer promotions

UBS analysts think March signaled progress for a return to growth at Victoria’s Secret......»»

Category: topSource: marketwatchApr 11th, 2019

We visited Victoria"s Secret and saw how its most popular brand is on a slippery slope of discounting (LB)

Business Insider/Mary Hanbury Victoria's Secret is leaning on discounts to drive traffic to its stores. Analysts are concerned that discounts are eating .....»»

Category: topSource: businessinsiderMay 24th, 2018

Victoria"s Secret"s most popular brand is on a slippery slope

Victoria's Secret's sister brand, Pink, has stepped up promotions on core products, and analysts are worried that the strategy is eating into margins. We visited the store and saw just how common discounts are there......»»

Category: topSource: moneycentralMay 25th, 2018

Popular Victoria"s Secret brand is on a slippery slope of discounting

Victoria's Secret's sister brand, Pink, has stepped up promotions on core products, and analysts are worried that the strategy is eating into margins. We visited the store and saw just how common discounts are there......»»

Category: topSource: moneycentralMay 25th, 2018

Popular Victoria"s Secret brand is on a slippery slope of discounting

Victoria's Secret's sister brand, Pink, has stepped up promotions on core products, and analysts are worried that the strategy is eating into margins. We visited the store and saw just how common discounts are there......»»

Category: topSource: moneycentralMay 25th, 2018

Victoria"s Secret is plotting a major turnaround as a private company. Here"s what went wrong with America"s lingerie darling.

ESBP/STAR MAX/IPx Victoria's Secret is preparing itself for a major turnaround after several years of sliding sales. On Thursday, its parent company L Brands said it would be selling a 55% stake in the lingeri.....»»

Category: topSource: businessinsiderFeb 22nd, 2020

Victoria"s Secret rival cheers the sale of the iconic lingerie brand as a "positive"

Dimitrios Kambouris/Getty Images Victoria's Secret's pa.....»»

Category: topSource: businessinsiderFeb 20th, 2020

Victoria"s Secret"s new owner could bring dramatic changes to the struggling lingerie brand

Brian Bedder/Getty Images Victoria's Secret's new owner, Sycamore Partners, has a long history of retail invest.....»»

Category: topSource: businessinsiderFeb 20th, 2020

L Brands confirms sale of Victoria"s Secret stake for $525 million, making Bath & Body Works a standalone company

L Brands Inc. announced Thursday that it is selling a 55% stake in Victoria's Secret, including the Pink brand and Victoria's Secret Beauty, to Sycamore Partners for about $525 million. L Brands will retain a 45% .....»»

Category: topSource: marketwatchFeb 20th, 2020

L Brands sells majority stake in Victoria"s Secret, CEO Wexner to step down

L Brands Inc said on Thursday it will sell a controlling stake in its Victoria's Secret unit to investment firm Sycamore Partners, valuing the lingerie brand at $1.1 billion, as it focuses on its core Bath & Body Works brand......»»

Category: topSource: reutersFeb 20th, 2020

Bath & Body Works is now a standalone company — we visited a store and saw why it"s been L Brands" secret weapon (LB)

Bethany Biron/Business Insider Bath & Body Works is now a standalone brand after parent company L Brands announced on Thursday it had sold a majority stake in Victoria's Secret to the.....»»

Category: topSource: businessinsiderFeb 20th, 2020

Les Wexner stepping down from L Brands, selling majority stake in Victoria"s Secret

Les Wexner is stepping down as CEO of L Brands Inc. as the company sells its Victoria's Secret chain to a private equity investor. The company on Thursday announced a plan to sell a majority stake in its capstone Victoria's Secret brand to New York e.....»»

Category: topSource: bizjournalsFeb 20th, 2020

L Brands to sell majority stake in Victoria"s Secret for $1.1 billion

L Brands will sell the majority stake of lingerie brand Victoria.....»»

Category: topSource: usatodayFeb 20th, 2020

Report: L Brands expected to sell Victoria"s Secret to private-equity company

Sycamore Partners could take L Brands' Victoria's Secret brand private, according to a report that also says CEO Les Wexner is expected to step down......»»

Category: topSource: moneycentralFeb 20th, 2020

L Brands expected to sell Victoria"s Secret to private-equity company, report says

Sycamore Partners could take L Brands' Victoria's Secret brand .....»»

Category: topSource: usatodayFeb 20th, 2020