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Why Some Advertisers Are Walking Out on Google

Companies are beginning to pull their ads from Google and YouTube after some spots were featured alongside questionable content......»»

Category: topSource: barronsMar 20th, 2017

Advertisers demand Google discounts after YouTube backlash - Financial Times

Financial TimesAdvertisers demand Google discounts after YouTube backlashFinancial TimesAdvertisers are demanding from Google prime space at discounted prices, after this month'.....»»

Category: topSource: googlenews14 hr. 37 min. ago

YouTube hate videos snare Ikea ads as Google crisis spreads

Major advertisers across Europe and Asia are still appearing alongside extremist YouTube videos days after technology giant Google said it was taking steps to protect its clients from inadvertently supporting hate......»»

Category: topSource: moneycentralMar 24th, 2017

The Advertisers Boycotting Google Are Getting Exactly What They"ve Been Paying For

Google and Facebook won by convincing advertisers content doesn't matter. Now marketers are realizing it matters more than they thought......»»

Category: topSource: incMar 24th, 2017

AT&T, Verizon, Other Brands Flee Google, YouTube Over Offensive Videos

Many advertisers, big and small, have been pulling their advertisements from YouTube and Google for the last few days. Major U.S. brands like Johnson & Johnson, AT&T, Verizon and a few Irish advertisers are boycotting the search giant as well......»»

Category: blogSource: valuewalkMar 23rd, 2017

Big US advertisers unmoved by Google content crackdown

AT&T ‘deeply concerned’ over ads appearing beside inappropriate material.....»»

Category: topSource: ftMar 22nd, 2017

AT&T, other U.S. advertisers quit Google, YouTube over extremist videos

The moves suggest the advertiser boycott that began in the U.K. is spreading.         The moves suggest the advertiser boycott that began in the U.K. is spreading.        .....»»

Category: topSource: usatodayMar 22nd, 2017

'Indefensible': Ad execs light up Google over brand safety - Digiday

Mirror.co.uk'Indefensible': Ad execs light up Google over brand safetyDigidayGoogle has taken a beating from U.K. advertisers this week for not fully th.....»»

Category: topSource: googlenewsMar 22nd, 2017

The Wall Street Journal: Google apologizes for ads that pop up before extremist videos on YouTube

An executive for Alphabet Inc.’s Google apologized on Monday for commercials that appeared before extremist videos on its YouTube site and said it would simplify tools that enable advertisers to control where their ads appear......»»

Category: topSource: marketwatchMar 21st, 2017

Google’s YouTube takes a big hit as British advertisers withdraw

Google issued an apology on Monday after marketing firms pulled ads on Google sites from British markets after the ads appeared alongside offensive YouTube videos. McDonald’s UK, retailers Marks & Spencer, Sainsbury’s and Argos and banks HSBC .....»»

Category: topSource: bizjournalsMar 20th, 2017

Google, YouTube face ad boycott over extremist content

Analyst downgrades stock after British advertisers pul.....»»

Category: topSource: usatodayMar 20th, 2017

Google apologises to advertisers for extremist videos

Tech company says it ‘needs to get better’ at policing videos on its platforms.....»»

Category: topSource: ftMar 20th, 2017

Google boss apologizes after ads shown on extremist videos

Google has issued a public apology to major advertisers after their spots were featured alongside content from hate preachers and other extremists......»»

Category: topSource: cnnMar 20th, 2017

Google to Simplify YouTube Ad Controls Amid Outcry Over Extremist Videos

An executive for Alphabet’s Google apologized for commercials that appeared before extremist videos on its YouTube site and said it would simplify tools that allow advertisers to control where their ads appear......»»

Category: smallbizSource: wsjMar 20th, 2017

Google Vows More Control for Brands Over Online Ads

Google on Friday said it plans to give advertisers more control over where their ads appear online after major clients in the U.K. withdrew their spots because some ads ran before extremist videos on its YouTube platform......»»

Category: smallbizSource: wsjMar 17th, 2017

Google under fire for government ads on hate videos

Advertisers including the British government are furious with Google after their ads appeared alongside YouTube content from hate preachers and extremist groups......»»

Category: topSource: cnnMar 17th, 2017

Your Shareable Google Maps Lists May Be Really Interesting To Advertisers

A new feature allows users to create lists of places and share them with friends. Is Google Maps trying to become a social network or to collect more information about i.....»»

Category: topSource: nprFeb 18th, 2017

Advertisers say Snapchat"s unique selling point is that it"s the cool, new thing — which puts a lot of pressure on the company to stay relevant

Getty/Michael Kovac Snapchat is at the mercy of competitors like Facebook and Google that can simply copy its products. Advertisers say Snapchat's unique .....»»

Category: topSource: businessinsiderFeb 8th, 2017

29-year-old punter who"s walking away from $3 million to join Barstool Sports says he had to Google how to retire from the NFL

29-year-old punter who"s walking away from $3 million to join Barstool Sports says he had to Google how to retire from the NFL.....»»

Category: topSource: businessinsiderFeb 2nd, 2017

Alphabet Employees Protest Against Trump"s Immigration Ban

More than 2000 Alphabet Inc.'s (GOOGL) Google employees staged protests against Trump's immigration ban by walking out of eight offices worldwide including the compa.....»»

Category: topSource: zacksJan 31st, 2017

Alphabet quarterly revenue rises 22.2 percent

(Reuters) - Google parent Alphabet Inc reported a 22.2 percent increase in quarterly revenue on Thursday as advertisers spent more to reach an expanding user base that spends ever more time on smartphones and on YouTube......»»

Category: topSource: reutersJan 26th, 2017